OpenAP and the Future of Connected TV

What lessons did 2020 teach the TV industry and how will that change the future of connected TV? In this episode of our “Saying the Quiet Part Out Loud” podcast, LiveRamp’s Jay Prasad, Chief Strategy Officer for TV at LiveRamp and David Levy, CEO at OpenAP, discuss the importance of data-driven advertising, driving growth in […]

What lessons did 2020 teach the TV industry and how will that change the future of connected TV? In this episode of our “Saying the Quiet Part Out Loud” podcast, LiveRamp’s Jay Prasad, Chief Strategy Officer for TV at LiveRamp and David Levy, CEO at OpenAP, discuss the importance of data-driven advertising, driving growth in 2021 and beyond, what it takes to create better customer experiences across screens, and the challenges the TV industry faces.

Source: LiveRamp